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The story of Ac2ality, the media outlet for Generation Z

2025-10-22 at 3:00 pm - 3:15 pm

Hosted by Atresmedia

In response to changing consumer habits, channels, and the way younger generations get their information, Atresmedia decided to invest in Ac2ality, Generation Z’s leading media outlet on TikTok.

Details

Date:
2025-10-22
Time:
3:00 pm - 3:15 pm
Pillar:
Language:
ES

Location:

  • Workshop Room

Organizers

  • Carmen Valentin-gamazo
  • Asunción Carilla
  • Daniela Alvarez

Speakers

Carmen Valentin-gamazo
Strategy, Innovation y M&A, Atresmedia
Asunción Carilla
Strategy, Innovation and M&A, Atresmedia Media
Daniela Alvarez
Founder, Ac2ality