Carlos Murillo is a strategist, consultant, and cofounder of Spinoff, a boutique consultancy that helps startups and organizations grow sustainably through strategy, culture, and brand.
With more than a decade of experience advising over 50 high-growth startups, Carlos has built a unique perspective on what makes businesses scale with purpose and coherence.
He’s also the host of Sangre de Unicornio, a podcast exploring the real challenges behind startup success stories. Carlos is a frequent speaker on business strategy, leadership, and creative growth, known for his fresh, honest, and insightful voice.