Paula Llobet is a highly skilled professional with a strong background in public administration and governance. Serving as the City Councillor for Tourism, Innovation, and Investment Attraction, she has been at the forefront of key initiatives that drive economic development in her city. With a focus on fostering innovation and attracting investments, her work significantly contributes to the region’s ability to compete on a global scale. Through her strategic approach, she has helped position her city as a leader in sustainable tourism and business-friendly policies.

In her role, Paula has led efforts to promote sustainable and responsible tourism, ensuring that the economic benefits of tourism align with long-term environmental and social goals. Her leadership in this area has not only boosted the city’s profile as a top travel destination but has also set a benchmark for innovation in urban development. She continuously advocates for the integration of smart technologies and forward-thinking infrastructure to transform the urban experience for both residents and visitors.

Throughout her career, Paula has been a vocal advocate for the role of governments in creating cities of the future. She regularly participates in high-profile discussions and conferences, such as the upcoming event on “The Role of Governments in Transforming Cities for the Future,” where she will share insights on leveraging public policies to shape vibrant, innovative urban spaces. Her vision and commitment to progress have earned her recognition as a key figure in urban transformation and investment attraction.